Nowadays, OTT platforms are gaining huge popularity among people.
Since the COVID-19 outbreak, staying at home has increased, boosting the need for OTT services.
OTT platforms offer multiple contents via the internet.
Popular platforms include Netflix, Watcha, and TVING.
Different from cable TV, OTT lets users watch what they want, when they want.
OTT’s popularity comes from several factors.
One reason is that a wide variety of genres are available in one platform.
Movies, dramas, and entertainment shows are easy to choose based on personal taste.
Also, compared to traditional paid broadcasting, OTT is relatively affordable.
Watching on phones or tablets anytime is a major benefit.
As OTT prices continue to rise, users are becoming more cost-conscious.
Because of this, interest in free streaming services is growing.
Free platforms supported by ads let people watch without cost.
It is appealing to people sensitive to expenses.
FAST services are becoming popular as ad-supported alternatives.
For example, KT launched a FAST service called “Gi Live,” drawing public interest.
FAST is seen as a future growth engine in a slowing TV industry.
Free streaming’s strongest point is that users don’t need to pay.
It also offers various content, expanding user choice.
However, users must watch advertisements, which can be inconvenient.
Also, content quality may be lower than paid OTT services.
In the future, both OTT and free streaming services will continue to evolve.
Free more info models could gain stronger popularity.
Cost-free entertainment remains attractive to users.
In conclusion, combining premium OTT quality with free access matters.
Blending both models offers better choices to viewers.
The future of streaming services is exciting to watch.